Market Survey 2009
In April 2009, Fire Alarm Marketing sent a survey to friends aimed at gauging current Marketing activity and impressions of economic conditions. As it was sent to less than 100 people, the results...
View ArticleNot all value propositions are created equally
Having taken liberty with a famous document, I contend that not only are vendor’s value propositions not created equally, most miss the mark with their customers. First let me briefly address the...
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